Montana Nonprofit Association (MNA)

Director of Marketing and Communications

Spotlight Preferred
The Wilderness Land Trust
Helena, Montana, United States
30+ days ago

Description

The Director of Marketing and Communications is a member of The Wilderness Land Trust’s core management team, and reports to and is supervised by the President. Primary responsibilities include the development and implementation of a comprehensive, organization-wide, and strategic approach to marketing, communications and public relations with the goal of connecting with and engaging constituents to act on behalf of The Wilderness Land Trust. The position primarily serves to strategically plan and execute a marketing and communications program to achieve specific outcomes; and that is integrated with land acquisition and fundraising efforts. The position works with board and staff to contribute specific expertise to build a constituent-centered approach and marketing mindset to reach, engage and include target markets. Time commitment is 30 hours per week or equivalent to .75 FTE.



Requirements

Essential Duties

  • Lead strategist for all marketing and communications.
  • Creates and implements strategic marketing, public relations and communications plans with specific strategies designed for target markets, partners and the public to meet specific measurable goals and outcomes.
  • Conducts research to identify and describe target markets to determine which outreach tools or strategies will be most effective.
  • Designs, implements and evaluates direct contact, engagement opportunities and other marketing strategies designed for target markets to achieve organizational goals.
  • Designs and maintains current organizational written materials, website and social media platforms to promote The Wilderness Land Trust and permanent protection of federally designated wilderness.
  • Consistently updates and analyzes the Trust’s social media and web presence, ensuring consistency with organizational core values, branding, voice and messaging for a positive, ubiquitous connection and engagement of core audience.
  • Writes and places articles about wilderness values, threats and the unique role of the Trust’s Lands Program to counter those threats in partner organization newsletters, local and national publications.
  • Contributes articles, blogs, posts, videos and presentations about wilderness values and the unique role of the Trust to heighten awareness and support of federally designated wilderness and to inspire people to seek The Wilderness Land Trust website for further content and information.
  • Establishment and execution of a communications editorial calendar. This includes identifying content sources, developing and maintaining a content library and developing an organizational content approval process.
  • Create and execute an internal communications guide to help Board members talk about the work of The Wilderness land Trust so more people connect with and support the organization.
  • Provide editorial assistance for other departmental external communications as necessary.
  • Manages and builds internal photo and video database to capture project, partner, human interest and environmental material to draft and promote compelling stories of the Trust’s work.

Job Information

  • Job ID: 63518773
  • Location:
    Helena, Montana, United States
  • Position Title: Director of Marketing and Communications
  • Company Name For Job: The Wilderness Land Trust
  • Area of Focus: Environmental/Wildlife/Animals
  • Job Function: Marketing/Public Relations
  • Job Type: Full-Time
  • Job Duration: Indefinite
  • Min Education: BA/BS/Undergraduate
  • Min Experience: 3-5 Years
  • Required Travel: 25-50%
  • Salary: $65,000.00 - $70,000.00 (Yearly Salary)

Please refer to the company's website or job descriptions to learn more about them.

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